###CONTACT: Melanie Klausner M. SILVER ASSOCIATES (212)-754-6500, ext. 243 Melanie@msilver-pr.com Eric Scheffel Empire State Development (518) 292-5274 email@example.com
Discover New York State skiing and try one of 24 New York State Ski Areas this winter NEW YORK - Whether you are an avid skier or snowboarder, or have been contemplating learning how to ski or ride, there is no better time than the present to experience one of New York State's 50+ ski areas. From now until January 9, 2013, the Ski Areas of New York (SANY) are teaming up to offer 10,000 Lift Tickets for just $10 each, to be used for a one day skiing extravaganza on January 10, 2013, providing the perfect opportunity to hit the slopes in the state with more ski areas than anywhere else in the nation. Ski resorts throughout the state's 11 vacation regions are participating, including Peek n' Peak, Holiday Valley, Holimont, Kissing Bridge, Bristol, Greek Peak, Four Seasons, Dry Hill, Titus, Whiteface, Gore, Catamount, Hunter, Windham, Oak, Tuxedo Ridge, Woods Valley and Belleayre, West Mountain, Hickory Hill, Mt. Peter and Swain with more expected to join in as the promotion draws nearer. From family-friendly resorts to Olympic-level slopes, New York offers plenty of choices for skiers of all levels of ability. And, as January 10th is on a Thursday, it's a wonderful excuse to turn your trip upstate into a long weekend! To take advantage of this opportunity, visit SANY online at www.iskiny.com from now until January 9, 2013 and click on the 10/10/10 logo where you'll be directed to the entry form. There is no cost up front; simply enter and pay at the ticket window when you head to the ski area of your choice on January 10. Be sure to bring a printed copy of the confirmation email with you. Lift tickets are limited to two per e-mail address and are based upon availability at each ski area. As January is Learn to Ski & Snowboard Month, some participating resorts are also offering specially priced learn-to-ski packages on January 10. Please check http://www.iskiny.com/ or contact the participating resorts directly for specials. Big Happens Here - inside & out - in New York, so after the excitement on the slopes, take a break from the cold and experience one of the state's many multi-storied indoor water parks, world-class shopping centers, sumptuous spas, top-rated wineries or delicious restaurants. For more fun winter ideas and information in New York State, visit http://www.iloveny.com/winter. About New York State New York State features 11 beautiful vacation regions. New York's attractions span from landmarks such as Niagara Falls to the wine trails of Hudson Valley and treasures like the Baseball Hall of Fame in Cooperstown. Whether it's wide-ranging outdoor activities for the whole family like ice-fishing, snowmobiling, skiing and snowboarding, culinary wonders and farm-to-table fresh foods, or the rich history and culture of one of the 13 original colonies, New York State offers big excitement and tons of activities for all travelers. Big Happens Here in New York State. I LOVE NEW YORK is now the first and only state in the nation with more than a million Facebook fans! Become of fan of I LOVE NEW YORK's Facebook page and follow us on Twitter @I_LOVE_NY. For more information, visit http://www.iloveny.com/winter for all of our winter activities. Media can find press releases and more at thebeat.iloveny.com. About Ski Areas of New York Ski Areas of New York, Inc. (SANY) is a trade organization that serves its members by acting as a facilitator, negotiator, educator, marketer, business analyst, legal advisor, information collector and distributor. By operating as a support organization for the industry, SANY's products and programs help to foster new and continued business for members. SANY continually stays abreast of the latest technology and opportunities in the industry and aspires to grow the sport for generations to come. www.iskiny.com is the go-to site for happenings in the New York Ski Industry. Daily conditions reports are listed by resort, a weekly video is posted by Skiing Weatherman Herb Stevens, updated press releases are posted from member resorts, and information on skiing and snowboarding programs and promotions including 44 Free, Learn to Ski and Snowboard Month, Ski and Stay, lift ticket sales and 10-10-10 can all be found on the website. Additionally, there is an interactive map that provides all the vital stats for our member resorts. http://www.iskiny.com/ is the source for everything skiing in New York.