The Beat

Love Your ADK campaign encourages important environmental practices

Lake Placid, NY (April 17, 2024) - The Regional Office of Sustainable Tourism (ROOST) encourages all who appreciate the Adirondack region of upstate New York to celebrate Earth Day on April 22 by committing to principles that help ensure environmental sustainability and stewardship. Increased visitation during the recent total solar eclipse serves as a poignant reminder of the importance of environmental preservation.

Regional Office of Sustainable Tourism Shares Preliminary Direct Spend Estimates From Eclipse Weekend Overnight Visitation

Lake Placid, NY (April 15, 2024) – The Regional Office of Sustainable Tourism (ROOST) has reviewed and calculated the estimated direct spend of Essex County overnight visitation during the total solar eclipse. Initial estimates are valued at more than $2.7 million.

Includes Craft Cocktail Happy Hour with Award-Winning Spirits

Lake George, NY — Adirondack Pub & Brewery and High Peaks Distilling LLC are thrilled to announce the launch of a brand new event this summer — the Lake George Wednesday Markets.

This vibrant weekly event, brought to you by the organizers of Lake George Village Oktoberfest, is set to take place at 1 Canada Street, Lake George, NY 12845, in the parking lot at High Peaks Distilling.

Lake Placid, NY (April 4, 2024) – The Regional Office of Sustainable Tourism is anticipating increased interest in stargazing among visitors to the Adirondack region of upstate New York in 2024. Public interest in astronomy post-eclipse, additional celestial events taking place throughout the year, and the region’s reputation as a prime stargazing location support the growing trend of travel to areas offering natural, starry skies and dark nights.

Adirondack Campgrounds and Related Facilities Remain Closed as Unsafe Winter Conditions Continue

Travelers Urged to Stay Informed as Weather Forecast is Subject to Change

New Yorkers Urged to Prepare for High Traffic Volume and Backups Throughout the Day

Governor Kathy Hochul today provided updated viewing location information for the upcoming total solar eclipse on April 8, and offered additional resources to those who are planning to view the eclipse on Monday. Unsafe winter conditions are expected in the Adirondack backcountry during and after this week’s storm, with upwards of 18 inches of snow in high elevations, as well as mixed precipitation with ice accumulations and high winds. When combined with wet, heavy snow, strong and gusty winds have the potential to down large tree limbs and smaller trees, with power outages already reported. The accumulation of additional snow will add to the four feet of snowpack that currently exists at high elevations today.

Winner will receive hotel and entrance for two at many area attractions

Lake Placid, NY (April 3, 2024) – The Regional Office of Sustainable Tourism (ROOST) has established a contest, rewarding one lucky winner the opportunity to return to the region post-eclipse.

Tupper Lake, N.Y. - To celebrate the Apr. 8 total solar eclipse, The Wild Center will open its 115-acre campus from 10 a.m. to 5 p.m. Apr. 6-8 for a weekend of eclipse themed activities. Highlights of the event include glass blowing demonstrations from The Corning Museum of Glass Mobile Hot Shop, commemorative eclipse tattoos from Plain Jane Tattoos, solar-powered maple tastings and tours, and more!…

Lake Placid, NY (March 26, 2024) – The Regional Office of Sustainable Tourism (ROOST) has established a helpline in preparation for the upcoming solar eclipse to share information and answer questions that may arise in the days leading up to the event.

The dedicated phone line (518-621-3682) is available through April 8, staffed by a team of ROOST employees who will be on hand to answer questions regarding events, viewing locations, safety considerations, parking and other questions that may arise.

Lake Placid, NY (March 14, 2024) – The Northville-Placid Trail (NPT) is celebrating its 100th anniversary in 2024 with a newly-developed website and a series of events throughout the summer and fall. The Northville-Placid Trail was formed in 1922 as one of the Adirondack Mountain Club’s first projects. Completed in 1924, this 138-mile route transverses the Adirondack Park, from the town of Northville to Lake Placid. 

To celebrate the 100-year anniversary, organizers are planning community events throughout the year along the trail route.

Long Lake, N.Y. – On Saturday, March 16th from 12:00p.m. to 4:00 p.m. the Town of Long Lake Parks and Recreation Department will host a Celtic Ceilidh (prounced kay-lee) at the Long Lake Town Hall located at 1204 Main St. in Long Lake NY.