###Contact: Jonathan King Belleayre Mountain Marketing Department Phone: 845-254-6114 Email: email@example.com Web: www.belleayre.com Belleayre Phone: 845-254-5600
Highmount, N.Y. - Temperatures in Highmount are dropping into the 20s at night which is good weather for snowmaking at Belleayre as the mountain prepares to open for the 2010-2011 skiing and riding season this weekend after the Thanksgiving holiday. People are getting their gear tuned up in anticipation of hitting the slopes as Belleayre gets ready to open its doors for the 61st season of operation catering to skiers and snowboarders. At this point it is too close to call whether the mountain will open Friday, Saturday or Sunday, so stay tuned to the Belleayre website and make sure to be here on opening day which will feature $25 lift tickets. Early Bird pricing for season passes is still in effect until November 31 and as an added value, when you purchase a season pass and Bring a Friend into the Belleayre Family save even more. Season pass holders who are renewing their pass and bring a new friend who buys a full adult season pass receive additional $50 off their price. Bring a senior season pass holder and receive $25 off or recruit a new family to the Belleayre experience and receive $100 off. Prices go up $50 across the board December 1, so call now and don't miss this deal. People who don't have a Belleayre season pass yet can get the lowest possible price on Belleayre season passes and use the savings to enjoy a weekend at a local lodging establishment over Thanksgiving weekend from November 25-28. Stay in any lodging establishment that is a Belleayre Region Lodging and Tourism Association member (BRLTA) and recoup huge savings on Belleayre season passes. Skiers and snowboarders can purchase a season pass at the lowest rate Belleayre has offered in years by staying for two nights over Thanksgiving weekend at a BRLTA hotel/motel or keep their holiday house less crowded by having their relatives stay at a local establishment. How: A customer books a two night stay with a BRLTA member hotel for the Thanksgiving holiday from November 25 - 28th, 2010. At check in, the customer is given a receipt by the BRLTA member. The customer brings the receipt to a Belleayre Guest Services Desk by November 30, 2010 and can purchase 2010-11 Season Passes at the Super Early Bird Lowest Possible Rate one last time. That's only $540 for a full season pass with no blackout dates. And there's no limit to number of Super Early Bird passes customer can purchase so long as their receipt reflects a 2 night stay at a BRLTA member during the November 25-28 period. If you would like photos to go with this release, please contact Jonathan King in Belleayre Marketing at 845-254-6114 or at firstname.lastname@example.org with Press Release Photo Request as subject line. Belleayre Mountain is a year-round outdoor recreation area in the Catskill Mountains operated by the New York State Department of Environmental Conservation.