hammondsport-coolest.JPGWake and Wander to visit the four "cool" East Coast Towns in Budget Travel's Top Ten List Hammondsport, N.Y. - The "Coolest Road Trip" kicks off Wednesday, June 20, when blogger Will McGough, of Wake and Wander, hits the road, his atlas guiding him toward his first cool small town. His 13-day, four-town road trip includes visits to Cape May, NJ; Beaufort, NC; Damascus, VA; and Hammondsport, NY. "We wanted to ensure that the buzz surrounding the ‘America's Coolest Small Towns' contest continued throughout the year," said Peggy Coleman, President of the Steuben County Conference & Visitors Bureau. "Budget Travel will feature the Coolest Small Towns in an issue, but it won't release until the fall. We needed something in early summer - the beginning of tourism season - to get people thinking about planning their trips to these cool small towns." In January, Budget Travel pitted ten cool small towns against each other and let voters determine which one was the "coolest." On January 31, after nearly a month of close competition, Budget Travel's website crashed, due to intense voting on the final day. After much deliberation, Budget Travel did the only fair thing, and declared a tie between the top two contenders: Hammondsport, NY, and Beaufort, NC. Now, the Coolest Road Trip will take McGough in search of the "coolests" in each town. From "Coolest Place to Stay" to "Coolest Outdoor Activity" to "Coolest Keepsake," McGough will experience it all, and give his readers an inside look at the cool factor of each small town. Make sure to follow along on http://www.wakeandwander.com/. "I feel lucky to be chosen for such a pleasant task," said McGough. "Who wouldn't want to explore the best small towns in America? This trip nicely represents everything that Wake and Wander stands for: Wake up every morning and find something interesting to do. I look forward to taking in all each town has to offer." "McGough is the perfect journalist for this trip," said Kim Price, Communications Manager for the Steuben County CVB. "Much like these small towns, he has a cool factor all his own. He's young, fun, and carefree - not to mention, a great writer. I can't think of anyone better capable of making this road trip a success." Price has been coordinating the road trip with McGough and with the other towns since shortly after the Budget Travel competition ended in January. Budget Travel has agreed to write a blog about the Coolest Road Trip before it kicks off, and will then continue to promote it through social media. "Like" Wake and Wander, as well as Corning and the Finger Lakes, on Facebook to follow along. McGough will be in Hammondsport from June 28 - July 2, just in time for the Hammondsport Coolest Small Town Celebration on June 30, when he'll drive the Coolest Car in a parade. He will also be attending the 50th Anniversary Celebration of Dr. Frank Vinifera Wine Cellars, New York State's most award-winning winery since 1962. McGough will also visit the Glenn H. Curtiss Museum, taste wine at several wineries, and enjoy a scenic flight over Keuka Lake - all things visitors can do every day! The Steuben County Conference & Visitors Bureau was established in 1994. As Steuben County's official tourism marketing agency, our mission is to aggressively promote the visitor industry year-round and thereby stimulate economic growth. Steuben County is home to the World's Most Beautiful Wine Region (Budget Travel), America's Coolest Small Town: Hammondsport (Budget Travel), and one of the Most Fun Small Towns: Corning (Rand McNally). It has also been recognized as a top value destination (ShermansTravel).

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Contact: Kim Price, Communications Manager Steuben County Conference & Visitors Bureau 607-936-6544 866-WINE-FUN kprice@corningfingerlakes.com