Saratoga Springs, N.Y. - Saratoga Performing Arts Center (SPAC) has announced that Fidelity Investments® will be the title sponsor of its popular "Kids in Free" program for the 2014 Classical Season. The program entitles children 12 and under to free lawn admission for SPAC's ballet and orchestra performances. Since the program's introduction in 2008, more than 15,000 children have attended classical performances at SPAC free of charge. The program is a central component of SPAC's commitment to making its performing arts programming affordable for families.
"Fidelity's sponsorship of SPAC's ‘Kids in Free' is an investment in our children that will pay dividends in the future," said Marcia J. White, SPAC's President & Executive Director. "We know from research and real-life experience that exposure to the arts and to live classical performances can impact children immensely, providing benefits that range from higher test scores to stronger social skills to a better quality of life. Fidelity's support means that SPAC can keep those opportunities within reach for our children and families. We are truly grateful for their partnership."
"Fidelity has always been committed to supporting community programs that enhance the quality of life in the neighborhoods where our customers and employees live," said Chris Carboneau, Vice President of Fidelity's Albany Investor Center. "These events do just that, and Fidelity is thrilled to provide more young people with the opportunity to experience the arts and maybe inspire their own talent and creativity. We hope many new families will join Fidelity's Albany team and our families in sharing some great memories on the lawn this summer."
The "Kids in Free" program was first introduced by SPAC six years ago as a way of expanding access to the venue's world-class programming by the New York City Ballet and The Philadelphia Orchestra. With the 2014 season, the program expands to include performances of the Bolshoi Ballet (July 29 - Aug 1) among those offering "Kids in Free" lawn admission. Families can save significantly by utilizing the program; a family of four with two children aged 12 or younger would save $48 by attending a single performance. For larger families and/or those who attend performances frequently, the savings could exceed hundreds of dollars per season.
"More and more families with children are discovering that a classical performance at SPAC offers enjoyment, enrichment and value in one exceptional package," said White "When you add a picnic on the lawn, a fun pre-show and priceless quality time together, an evening at SPAC can add up to a memory that lasts a lifetime."
Tickets are on sale now for SPAC's 2014 season online at www.spac.org, at SPAC's Route 50 Box Office and via phone charge at 518-584-9330. Lawn seating for classical performances is $24 and inside seating ranges from $32 - $85.
About Fidelity Investments®
Fidelity's Albany Investor Center is located at 59 Wolf Road. For more information, visit www.fidelity.com. Boston-based Fidelity Investments is one of the world's largest providers of financial services with assets under administration of $4.7 trillion, including managed assets of $2.0 trillion. Founded in 1946, the firm is a leading provider of investment management, retirement planning, portfolio guidance, brokerage, benefits outsourcing and many other financial products and services to more than 20 million individuals and institutions, as well as through 5,000 financial intermediary firms.
About Saratoga Performing Arts Center
Saratoga Performing Arts Center, located in the historic resort town of Saratoga Springs in upstate New York, has established a reputation as one of America's most prestigious summer festivals. Its tranquil setting in a 2,400-acre park preserve surrounded by hiking trails, geysers, and natural mineral springs draws vacation crowds and arts connoisseurs each year to its summer programming, which includes summer residencies by New York City Ballet, The Philadelphia Orchestra and the Chamber Music Society of Lincoln Center. The 2014 summer season will also include engagements by the Bolshoi Ballet, the Martha Graham Dance Company and MOMIX, concerts by Live Nation and productions by Opera Saratoga. The final curtain of the SPAC season comes down in early September with the annual Saratoga Wine and Food Festival, one of the fastest-growing wine and food events in the nation. Information and tickets are available at www.spac.org.