Destiny USA LEGO StoreThe Grand Opening of LEGO ® Store features free building event for families

Syracuse, NY (October 9, 2019) – Customers have enjoyed two great weeks of LEGO bricks from the new LEGO® Store in Destiny USA and now, they will get the chance to participate in LEGO's official grand opening event.

WHAT: Celebrate the grand opening of the LEGO® Store in Destiny USA with a 2-day building event!  Kids and adults are invited to help LEGO Master Builder Chris Steininger construct a giant model completely out of LEGO bricks! Other activities include an area to build and race a LEGO car. The event will be located outside the LEGO Store, near the Apple store. 

Also, the LEGO® Store will have exclusive offers only available during the grand opening weekend. Receive a free localized minifigure with purchases over $50 and choose between a LEGO backpack or LEGO Store set with purchases over $100. Limited quantities apply.

WHEN: Saturday, October 12, 12pm-6pm

           Sunday, October 13, 12pm-6pm

                       

WHERE: Destiny USA

             9090 Destiny USA Dr

             Syracuse, NY 13204               

 

*CONTACT NIKITA JANKOWSKI (njankowski@destinyusa.com) FOR INTERVIEWS WITH THE LEGO MASTER BUILDER*

 

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About LEGO Stores

There are 101 LEGO Stores in North America, including flagship locations in Chicago, Illinois and New York City as well as at the Mall of America in Bloomington, Minnesota, and at Disney Springs in the Orlando area and Downtown Disney in Anaheim, California with new stores opening in 2019. LEGO Stores feature an assortment of product covering nearly every square inch of space, featuring three key design components. Guests will find a full selection of LEGO products and branded merchandise to choose from and our Brick Specialists extensive knowledge can make a shopping trip fun and easy.

About the LEGO Group

The LEGO Group is a privately held, family-owned company with headquarters in Billund, Denmark, and main offices in Enfield, USA, London, UK, Shanghai, China, and Singapore. Founded in 1932 by Ole Kirk Kristiansen, and based on the iconic LEGO® brick, it is one of the world's leading manufacturers of play materials. Guided by the company spirit: "Only the best is good enough", the company is committed to the development of children and aims to inspire and develop the builders of tomorrow through creative play and learning. LEGO products are sold worldwide and can be virtually explored at www.LEGO.com. For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit http://www.LEGO.com/aboutus. LEGO, the LEGO logo, the Minifigure, DUPLO, BIONICLE, LEGENDS OF CHIMA, DIMENSIONS, the FRIENDS logo, the MINIFIGURES logo, MINDSTORMS, MIXELS, NINJAGO and NEXO KNIGHTS are trademarks of the LEGO Group. ©2019 The LEGO Group.

About Destiny USA

Destiny USA is New York’s largest shopping, dining, outlet and entertainment destination and the sixth largest shopping center in the U.S. centrally located in Syracuse, Destiny USA is visited by 26 million guests annually and consistently draws from a 4-hour drive and attracts tourists from all 50 states, Canada and worldwide. An unparalleled mix of shopping, dining, outlet and entertainment—all under one roof—combined with its new, onsite Embassy Suites by Hilton hotel cement Destiny USA’s reputation as a premier tourist destination. Plan your next visit to Destiny USA, Trip Advisor’s #1 travel destination in Central New York, today at www.destinyusa.com.

About Pyramid Management Group, LLC

Pyramid Management Group, owner of Destiny USA, is one of the largest, most innovative, privately-held shopping center developers in North America. Headquartered in Syracuse, New York, Pyramid's portfolio of retail-based, tourist, and entertainment destinations dominate the northeast, with 18 properties located throughout New York, Massachusetts and Virginia. For over 40 years, Pyramid has lead the industry by combining the best elements of traditional retail with world-class dining and entertainment, all under one roof. For more information, visit www.pyramidmg.com.

 

Media Contact:

Nikita Jankowski, 315.706.4443, njankowski@destinyusa.com

Molly Martin, 860.394.3500, molly.martin@lego.com