NEWSLETTER
Ten destinations featured in 30-second spot
Orange County, N.Y. (April 2, 2026) — For an eye-catching tour of Orange County, N.Y.’s activities, rich history and spectacular scenery, check out the new promotional video that debuted April 1 on the Orange County Tourism and Film website and in a multi-platform marketing campaign.
View the video at: tinyurl.com/PickOCNY-FreshState.
The video opens in Manhattan, then quickly travels up the Hudson River to highlight Orange County’s location just 50 miles from New York City. Set to the theme “Discover the Fresh State of Mind,” the 30-second spot delivers a sweeping bird’s eye view of the county, with landmarks emerging from the landscape along the way. Featured highlights include the United States Military Academy at West Point, Angry Orchard Cider House, and LEGOLAND® New York Resort, offering a quick but memorable look at some of the region’s most recognizable attractions.
“This video marks a bold new chapter in how we share Orange County’s story,” said Amanda Dana, executive director of Orange County Tourism & Film. “It goes beyond a highlight reel. It is an open invitation to discover a place filled with family fun, craft beverages, wide open spaces and unforgettable views. We hope it sparks your curiosity and brings you back to experience even more.”
The video was produced in collaboration with Focus Media, a full-service public relations and marketing firm in Goshen, N.Y., and The Studio NYC, a creative production company specializing in high-quality, cinematic video storytelling. Designed to capture attention quickly, the piece uses CGI animation and dynamic pacing to bring Orange County’s diverse attractions to life in a way that resonates on fast-moving digital platforms, where strong first impressions matter most.
Look for the spot on the website pickocny.com, social media sites, streaming services and commercials on ABC and CBS.
Orange County Tourism & Film, based in Goshen, N.Y., serves as the official tourism and film production office for Orange County and is a participant in the I LOVE NY program. Located in New York’s Hudson Valley, Orange County offers a diverse mix of outdoor recreation, history, craft food and beverage experiences, and small-town charm. A comprehensive listing of attractions, lodging, events and film resources is available at www.pickocny.com, where visitors can also download a free, 66-page travel guide.
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